Lesson 6

Lesson 6

Business Communication

Question 1 of 40

2.5 Points

Which of the following would be the best to include in an executive summary?

A. Our program stimulates young minds while strengthening their bodies.
B. Childhood obesity is a growing epidemic.
C. Many people don’t realize just how important physical fitness is.
D. Current guidelines say that children should get at least 60 minutes of exercise each day.

Question 2 of 40

2.5 Points

Which of the following media is most appropriate if you want to encourage your audience to collaborate, interact, and create content?

A. slides
B. podcasts
C. flipcharts
D. video conferences

Question 3 of 40

2.5 Points

If a proposal is a few pages long, then which of the following components is most likely to help the reader see the structure of the document at a glance?

A. references
B. headings
C. appendices
D. footnotes

Question 4 of 40

2.5 Points

In the context of a proposal, which of the following terms refers to the items you are agreeing to provide to the audience?

A. references
B. appendices
C. advantages
D. deliverables

Question 5 of 40

2.5 Points

Jane is preparing a proposal for an audience that has invited her to do so. This means that __________.

A. it is an unsolicited proposal
B. Jane will need to explain her experience and qualifications
C. the direct organizational approach would be appropriate
D. Jane’s audience is not aware that a problem or opportunity exists

Question 6 of 40

2.5 Points

Amanda wants to make a demonstration during her presentation which involves sharing some content with her audience that is not available in electronic form. In this situation, which of the following would be the most appropriate medium to use?

A. podcasts
B. videos
C. props
D. flipcharts

Question 7 of 40

2.5 Points

Which of the following is considered part of analyzing your setting?

A. What do the key players care about?
B. What are the needs and interests of the audience?
C. How far do I need to move the audience before they act?
D. Will I be using my own computer to present slides?

Question 8 of 40

2.5 Points

Anne is trying to get a sense of the overall structure of her slide presentation. She sketches headlines and ideas for the body of the slides on some Post-It notes, rearranging them as necessary. Anne is creating a(n. __________ for her presentation.

A. storyboard
B. template
C. slide master
D. animation

Question 9 of 40

2.5 Points

Which of the following statements would be the best to use in a proposal?

A. Our equipment does the job in half the time it takes for our competitor’s equipment.
B. Our equipment did the job in half the time it took for our competitor’s equipment.
C. Our equipment had done the job in half the time it had taken for our competitor’s equipment.
D. Our equipment has done the job in half the time it has taken for our competitor’s equipment.

Question 10 of 40

2.5 Points

Dave is working on a succinct description of a database proposal, which encapsulates the opportunities for cost savings and increased functionality that the new system presents, as well as its other key ideas. He is struggling to create content that, while remaining brief, will enable his audience to understand the proposal’s main ideas without having to read the whole document. Dave is working on the proposal’s __________.

A. introduction
B. executive summary
C. body
D. references

Question 11 of 40

2.5 Points

Providing which of the following in your proposal will help build your credibility with the audience?

A. descriptions of similar projects you have completed
B. a list of the deliverables you are agreeing to provide
C. an explanation of when and how the work will be completed
D. a delineation of your costs

Question 12 of 40

2.5 Points

Which of the following statements is most likely to be true regarding a competitive proposal?

A. In a competitive proposal situation, your audience will not be considering any offers other than yours.
B. A competitive proposal is the one you initiate without receiving any requests from the audience.
C. While developing a competitive proposal, you will need to identify audience requirements as they will not be stated explicitly.
D. While developing a competitive proposal, you should consider the benefits you provide compared to your competition.

Question 13 of 40

2.5 Points

Conducting research to develop your proposal __________.

A. should not be considered during your analysis of content needs
B. is never necessary in order to propose realistic costs
C. must wait until the composing stage of the ACE process
D. could be necessary to learn more about competitors submitting competitive proposals

Question 14 of 40

2.5 Points

Understanding the need your proposal meets and how to meet that need is involved in the first step of preparing a proposal: defining its __________.

A. content
B. context
C. purpose
D. format

Question 15 of 40

2.5 Points

You are sending a proposal in response to an RFP from a local elementary school that is seeking a provider for an after-school enrichment program promoting physical fitness. Including which of the following in your summary would best demonstrate that you listen to your clients, understand what they are trying to accomplish, and have an appropriate solution?

A. Our instructors are top-notch and have much experience putting high school students on the road to better nutrition and physical fitness.
B. Our program focuses primarily on creative expression, which also has some physical fitness benefits.
C. The key to our program’s success is getting kids to exercise early in the day, which keeps them energized and focused for the rest of their day’s work.
D. Our program is designed for grades K-4 and has greatly improved fitness at the many schools where it is offered at the end of the day.

Question 16 of 40

2.5 Points

Which of the following tasks would require a proposal?

A. persuade your manager to approve your leave
B. persuade a retailer to repair damage not covered under your warranty
C. persuade your boss to approve a project
D. persuade a retailer to provide you a discount

Question 17 of 40

2.5 Points

Whiteboards are recommended when you want to __________.

A. encourage the audience to collaborate and create content
B. encourage the audience to listen and look carefully
C. communicate complex material that people need to look at carefully
D. present lengthy content that cannot easily be seen in slide form

Question 18 of 40

2.5 Points

The term __________ refers to the supplemental information provided in a proposal. It often includes examples of past projects, client testimonials, and technical specifications.

A. overview
B. references
C. executive summary
D. appendices

Question 19 of 40

2.5 Points

“The proposed developer employed only certified programmers. Over the past five years they have redesigned more than 50 databases for local businesses. They will add innovative new functionalities to our system, while increasing the efficiency of our current system’s capabilities.” Which of the following options best improves the section of Dave’s text excerpted above?

A. replacing “employed” in the first sentence with “used to employ”
B. replacing “employed” in the first sentence with “employs”
C. replacing “have redesigned” in the second sentence with “will redesign”
D. replacing “will add” in the third sentence with “can add”

Question 20 of 40

2.5 Points

Which of the following guidelines should be followed when creating a template that supports effective visual communication?

A. Use dramatic color gradations on backgrounds.
B. Use highly ornate dingbats as bullets.
C. Avoid including slide numbers.
D. Avoid templates with decorative, nonfunctional graphics.

Question 21 of 40

2.5 Points

If you want to represent the percentage of respondents in a survey who preferred your product to products from four of your competitors, the best graph to use would be a __________.

A. pie chart
B. line chart
C. histogram
D. scatter plot

Question 22 of 40

2.5 Points

__________ assess the success of a project or a decision.

A. Feasibility reports
B. Recommendation reports
C. Evaluation reports
D. Trip reports

Question 23 of 40

2.5 Points

Which of the following is NOT true of progress reports?

A. They are considered informational reports.
B. They update your status on a long-term project.
C. They indicate any potential problems or issues within a project.
D. They are a type of analytical report.

Question 24 of 40

2.5 Points

__________ arrange data in columns and rows, allowing you to read down or across to see different relationships.

A. Tables
B. Histograms
C. Line graphs
D. Bar charts
Question 25 of 40	2.5 Points

You are just back from Amsterdam where you had gone to attend a business conference. Your manager asks you to send him a report which documents your activities and indicates what you accomplished or learned during the conference. Your manager wants you to prepare a __________.

A. progress report
B. feasibility report
C. trip report
D. recommendation report

Question 26 of 40

2.5 Points

PowerPoint report decks __________.

A. are designed to be read as well as presented
B. cannot be printed out for participants at a meeting
C. require the presence of a presenter
D. contain slides that are less detailed than those in traditional presentations

Question 27 of 40

2.5 Points

John, a sales executive, has written a trip report about his recent trip to Germany where he met with some current and potential clients. Which of the following does NOT describe a communication purpose of this trip report?

A. planning resources for the potential new business
B. reviewing and evaluating follow-up plans for trip activities
C. serving as a checklist with which to measure progress on new business opportunities
D. analyzing whether new business plans can be implemented as proposed

Question 28 of 40

2.5 Points

Which of the following elements of a report contains information that would interrupt the flow of the report but that readers may find useful?

A. executive summary
B. table of contents
C. glossary
D. appendix

Question 29 of 40

2.5 Points

Bryan hasn’t created a report deck before, but thinks it would be an effective medium for his report. His science-based analytical report will need to include a number of diagrams and photographs, and he is expected to present it at a meeting. Which of the following is true?

A. This is a poor choice, since as a novice he will find report decks difficult to work with.
B. This is a poor choice, since it will be more costly and time-consuming than drafting two separate documents, one for the written report and one for the presentation.
C. This is a good choice, since it will allow him to easily integrate diagrams and photographs into his report.
D. This is a good choice, since most of his audience will see a presentation in this medium for the first time and will be impressed by his technical knowledge.

Question 30 of 40

2.5 Points

A new employee is given the responsibility of keeping the minutes for her work team’s meetings. What advice will you give her?

A. Devote most of the space in your minutes to summarize the discussion at the meeting.
B. Minutes should not be action-oriented because their main purpose is to record the flow of the discussion.
C. Record specific decisions resulting from the meeting.
D. A table is an ineffective format for recording meeting minutes.

Question 31 of 40

2.5 Points

Which of the following is recommended for effectively designing a slide deck?

A. Use background graphics for the slides.
B. Size your title box to accommodate only one-line headlines.
C. Leave space for “road signs” on the upper-left or upper-right corners of your slides.
D. Do not include a copyright marking in the slides.

Question 32 of 40

2.5 Points

The introduction to Anya’s report __________.

A. should include page numbers along with the headings
B. should be omitted since her report includes an executive summary
C. should be written as if the reader did not read the executive summary at all
D. should include a list of figures and tables along with their page numbers

Question 33 of 40

2.5 Points

If you were preparing a report for readers who are not native English speakers, which of the following would be best to include?

A. Signage installation is regulated, so we must obtain a permit.
B. We will need to get a permit before we can put up a sign.
C. Local regulations forbid the installation of signage without prior approval.
D. In order to mount our signs as planned, we will need to get authorization in advance.

Question 34 of 40

2.5 Points

Connor’s supervisor asks him to analyze whether their plan to start web-based retailing can be implemented as proposed. His supervisor is asking Connor for a(n. __________.

A. feasibility report
B. progress report
C. compliance report
D. investigation report

Question 35 of 40

2.5 Points

You are preparing a formal report. You want to include some raw data and large tables in your report that you think readers will find useful; however, if you include this information in the body of the report then it will interrupt the flow of the document. In such a situation, you should include this information in the __________ of the report.

A. executive summary
B. appendix
C. introduction
D. glossary

Question 36 of 40

2.5 Points

Evan is preparing a memo report recommending that his company should contract with a particular event planner for an upcoming corporate function. He includes all the pertinent information regarding costs, services provided, and why this choice would better serve the company’s needs. He also has some additional documentation which he’d like to add, including descriptions of prior events this agency has planned, photographs of venues, menus, etc. Evan should include this information __________.

A. in the body of the report
B. as attachments to the report
C. in the executive summary
D. as part of the reference list

Question 37 of 40

2.5 Points

A(n. __________ is a mini-version of a report designed to communicate its most important ideas to an audience of decision makers.

A. glossary
B. reference list
C. table of contents
D. executive summary

Question 38 of 40

2.5 Points

In formal reports and in report decks, additional information is included in a(n. __________.

A. glossary
B. reference list
C. executive summary
D. appendix

Question 39 of 40

2.5 Points

__________ are written reports of meetings.

A. Executive summaries
B. Minutes
C. Feasibility reports
D. Appendices

Question 40 of 40

2.5 Points

A paired bar chart is also known as a __________.

A. line chart

B. stacked column chart

C. histogram

D. tornado chart

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